by John R. Graham : Magnet Marketing: The Ultimate Strategy for Attracting and Holding Customers

ISBN : #0471526487 | Date : 1991-01-16

Description :

PDF-a10f3 | Offers a unique set of proven strategies that turn coventional marketing wisdom upside-down. Here is a complete program for turning any business into a concern that customers seek out on their own. Shows that the role of marketing is to give people bold reasons for becoming customers and clients of their own accord through magnet marketing. Argues against such inefficient techniques as cold-callin… Magnet Marketing: The Ultimate Strategy for Attracting and Holding Customers

Magnet Marketing: The Ultimate Strategy for Attracting and Holding Customers by by John R. Graham

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